Parking 911

What Is Domain Parking? The Power Of Domain Names

Domain name selling has for long given the best returns on investments. Today domain name sales account for some big numbers. For example vodka.com sold for an estimated $3 million. In most cases these domains were purchased for $6-8 which is the price for registering a new domain name. Unbelievable, but true. The returns on domain names are amazingly volatile.

But what do domain resellers do till they are able to sell their domain names? This is where domain name parking comes into the picture. A solid method of making revenue even while the domain remains unsold.

Let us now delve further into what is domain name parking...

Domain parking is a method of revenue generation on undeveloped domains from advertising streams/links. Domain parking services are provided primarily by domain registrars. However, emerging trends show that domain parking services are now also being provided increasingly by non- registrar domain parking services. Domain parking services use advertising feeds from web advertising services to display ads on parked domain pages. Domain parking service providers offer domain name owners two options for monetizing. One being a "one click lander" and the other a "two click lander". A landing page is the page where a site visitor first lands on. A one click landing page offers visitors a range of advertising links on a single page. On the other hand the two click landing page first shows up a home page with various category links. A visitor selects a category and is then directed to the specific category of advertising links.

A publisher (domain owner) gets paid for every click on ads deemed valid by the domain parking service. This is termed as EPC (Earnings per Click/ Pay Per Click).Other terms used are CTR or a Click Through Rate. For example, if a site receives 10 page impressions or unique visitors, and 1 click on an ad link, the CTR would be 10%. The base calculation being the ad clicks divided by page views or impressions multiplied by 100.

Domain parking is generally practised by domain owners not intending to develop full scale sites. Most domain parkers fall into the category of domaineers who purchase potential niche domain names for resale. Domain parking proves very useful for these domaineers who profit from ad revenue generated even while their domain names remain unsold. Domain parking also proves useful to website owners planning to develop a site over a long time period. Instead of simply displaying a "site under construction" banner, they can easily monetize their site potential using domain parking services to generate ad revenue till the site actually launches.

Today, domain parking services offer geographically targeted advertising to optimize domain revenue. For example, a site visitor from Germany would view ads specifically for the German/European region. This helps in maximizing the domain potential to the utmost. You might find it hard to believe but advertisers pay decent dollar amounts for ads in niche keywords like debt consolidation, credit cards, mortgage etc. Getting $2-5 per click is a reality and domaineers making $200-300 on a parked domain name is no myth.

If you haven't yet made your first domain investment, now is the best time to start a profitable business investment. You could be surprised with your returns.

Varon writes expert articles on the domain parking industry. He also has his own blog where he explores unique methods to maximize domain revenue. Varon's blog can be found at http://www.domain-parking-monetizing.com

MORE ARTICLES:

Parking Lot Lighting Design
Distributing light and containing it within property boundaries are essential components to remaining in compliance with regulatory codes pertaining to dark skies and energy efficiency The size and layout of your clientýs parking lot will often help our design team quickly pinpoint the degree of cutoff and optics type most effective for your project

Five Things to Remember About Parking Lot Lighting
By following a few basic principles of parking lot lights recommended by RLLD Commercial Lighting, you can quickly determine what your client will need and choose fixtures from any number of US light fixture manufacturers The following points are a few things to keep in mind that will make the process easier for both you and your clients

Commercial Parking Lot Lighting
Commercial Parking Lot Lighting has become increasingly regulated over the years and requires expert knowledge beyond electrical expertise to properly configure and install For many years, the bulk of regulatory codes mandated certain foot candle minimums for commercial parking lots to produce in order to ensure that parked cars were not obscured in shadows and so motorists could see clearly to drive

Used Parking Lot Sweeper: A Helpful Used Sweeper for Parking Lot
In busy parking spaces, big or small, you will surely not miss a used parking lot sweeper. You see several street sweepers that do the cleaning of the streets, roads, parking lots, and other places that need cleaning. In fact, used sweepers have become a sight that you see everyday since they go around cleaning on a regular basis. They are usually equipped with strong sprayers and water tanks targeting in reducing dust and loosening particles. Like an ordinary street-sweeping person, parking lot sweepers are also equipped with a mechanical broom that gathers the dirt that are in turn vacuumed and pump. The debris is now accumulated into a collection bin.

Parking Business, the Details on Increasing Lot Revenue
If you are in the parking business and own or manage parking lots you may want to think on some additional concepts to increase lot revenues. Whether you are looking to add value for your customers, expand your customer base, or simply increase your revenue, the addition of a car wash and/or detailing service to your parking facility may be the answer.

Parking Lots and Checkout Lines Can Now Be Avoided
Cyber marketplace www.t-mall.net allows shoppers to peruse an endless catalog from their own home.

Parking Lot Lighting Fixtures
Parking lot lighting is an important aspect of any type of security illumination project Many commercial businesses require effective parking lot lights to ensure the safety of their employees

Mall Parking Lot Lighting
Mall parking lot lighting represents a critical component of high retail sales volume Not only must it provide shoppers with safety, it must also provide optimal visibility

Essential Elements of Outdoor Parking Lot Lighting
There is a delicate balance between power and control that every contractor must observe when determining the type of lamps to be used and the appropriate wattages for those lamps Sometimes more area can be lit with less energy consumption and create long term savings for a client on operating costs

Challenges Faced by Ohio Retail Center Parking Lot Lighting Project
A small retail center in Ohio on a modest budget contacted RLLD Commercial Lighting seeking a parking lot lighting system that would provide illumination for customer parking, employee parking, and a drive through area for a small restaurant The parking lot itself was quite small, so poles had to be positioned in a way that did not take up what available space was available for customers of the retail center

Car Dealership Parking Lot Lighting
Car dealerships lighting complements the image of the car lot and make the facility look brighter, safer, and more sheik than ever before New fixture designs in car dealership parking lot lights will deliver a superior, more even spread of illumination throughout your lot, and custom finishes of all colors and shades will complement the look and tone of your sign and corporate logo

Parking Garage Lighting
Commercial parking garage lights are extremely important to maintaining a safe, secure facility Selecting and installing these critical fixtures requires careful attention to many factors that contribute to effective lighting and energy savings

Parking Lot Lighting
Parking lot lighting represents an investment that every commercial entity must make to successfully operate a business By law, every parking lot must have 3-4 foot-candles of light evenly distributed across the pavement

Things to Look For in Parking Lot Lighting Fixtures
Parking lot fixture design and manufacture are both very important Take for example the wide variety of parking lot fixtures that are used to light car dealerships

Red Cross Blood Drive in Mamma's Brick Oven - Parking Lot
Donate Blood to the Red Cross at this event and Mamma's will give you a free Gelato or slice of Pizza